My experience is wide. It encompasses just about every aspect of marketing, old-school & digital, strategic and tactical, so you can rest assured that your project is in safe hands – however large or small it may be.

My best asset is the insight that I will bring to your project: I will help you to find the missing links that connect you to your customers and bring your strategies to life. My particular passions and specialisms are:

  • Audience analysis, segmentation and targeting
  • Brand strategy and development
  • Communications strategy development and objective setting
  • Content strategy and content marketing
  • Competitor analysis and positioning strategies
  • Social media strategy
  • Product development strategy
  • Customer-centric business planning
  • Website development, including briefing documents and user journeys
  • Verbal brand development and copywriting
  • Ongoing strategic support with business development and communications campaigns

There are some limits: I don’t do social media management, graphic design, web development, photography or PR. But I do have a great contact book of top class folk who do …


Image by Louise Cairns, Photographer specialising in Personal Branding for entrepreneurs & SMEs.